Nicho bem definido Archives

Eles não vão mudar de ideia! Sobre a importância de ter um nicho.

por Amanda Dupin | out 7, 2021 | Estratégia, Slow Marketing

Uma das maiores barreiras que enxergo na comunicação e marketing é acreditar que é preciso convencer as pessoas a comprar, fazê-las “mudar de ideia” através de métodos de persuasão. Além dessa abordagem ser cada dia menos tolerada pelas pessoas, ela ainda gera...

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